UPA in Europe
For the first time in its history, the UPA conference will travel to the heart of Europe. Our key theme will focus on how UX professionals can create great user experiences across different cultures, meeting the challenges of delivering to diverse audiences.
One of the great strengths of the UPA conference is that it brings together a network of practitioners from around the world. This international conference will provide more networking and social interaction than ever before, putting you in touch with inspiring people and new ideas.
UPA2010 News & Updates
About the conference
- Who – At least 700 attendees who work in the user experience field, with a more international crowd than ever before
- What – Tutorials and workshops on Monday and Tuesday, then two and a half days packed with presentations, Idea Markets, and opportunities to network with other user experience professionals.
- When – Workshops and Tutorials begin on Monday, May 24, and regular conference sessions begin on Wednesday, May 26.
- Where – Munich, Germany at the Bayerischer Hof Hotel.
- Follow #UPA2010 on Twitter: http://twitter.com/UPA2010
Conference Registration is currently OPEN:
- Regular registration: open until 15 April
- Late registration: 16 April - 17 May
UPA International President - Welcome
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Welcome to the Usability Professionals' Association, an inspiring and inclusive network of over 10,000 local and international Usability Professionals from around the world. The international UPA conference which is hosted in Munich, Germany, provides a great opportunity to meet and network and to share ideas, visions and innovation strategies across cultures and across countries. I cordially invite you to join our international leadership in the field of UX and usability today and I'm very much looking forward to meeting you soon in Munich. Best Regards, Silvia Zimmermann, Usability.ch |
Greetings from the 2010 conference co-chairs!
![]() Co-chairs 2010. From left to right; Filip Healy, Laura Faulkner, Jakob Biesterfeldt |
Guten Tag! We are looking forward to welcoming you to the conference in 2010. We hope to see many of the usual faces and also to welcome new members in what will be an exciting and historic year for the event. We invite you to join us in exploring new themes and to push the boundaries of usability in new directions. |
What's in store for 2010:
Great networking:
2010 will be one of the most social UPA conferences ever. We will organise a whole program of events and activities to help you meet others with the same interest and expand your professional network. This will include city tours, dining and an unprecedented amount of activity on social networks.
Travel advice:
Wherever in the world you are travelling from our International Liaison committee can help you with advice about travel options and visas. Flights from the US are not as expensive as you might think and comparable to long distance domestic flights: More Travel Information
Help and advice: international2010@usabilityprofessionals.org
German UPA track:
The German UPA (G|UPA ) is integrating their annual conference »Usability Professionals« (UP10) into the UPA 2010 International conference and will host a German language track on the Wednesday and Thursday of the conference.
For more information (German): http://germanupa.de/up10
The G|UPA call for participation for UP10 is closed.
Thank you for submitting your proposals.
Materials required for proceedings: 30 March 2010
Post conference: UXcamp Europe:
Germany is the place to be in May if you're a UX professional. UXcamp Europe will be held in Berlin on 29th and 30th May, immediately following the UPA Munich conference. Why not plan to attend both!
For more information, visit: UXCamp Europe
Experienced Practitioners:
Due to popular demand the 2010 conference will focus on delivering a wider range of advanced material for experienced practitioners that will inspire, engage and challenge our ever growing experienced audience. These sessions will be highly interactive and participatory and integrated within the main conference program.
Usability Fundamentals:
We also acknowledge the less experienced attendees at the conference and will continue to provide our ‘usability fundamentals' track that provides a range of sessions aimed at those who are just looking to learn the basics of usability.

