These days, with marketing budgets stretched to their limits, it just makes sense to promote your company's products and services with the UPA, because we provide access to the customers you most want to meet.

The UPA International 2012 Conference anticipates over 500 user experience professionals specializing in usability testing, interface/interaction design, information architecture, web design, task analysis, card sorting, user research, contextual inquiry, market research, satisfaction surveying and other user experience fields.

Join us June 04 - 08, 2012 at the UPA International 2012 Conference in Henderson (Las Vegas), Nevada, USA at the M Resort Spa Casino. Can't join us in June but still want to establish a presence for your company at UPA2012? Consider sponsorship!

  • Gain industry access.
  • Reach your very best customers
  • Build and maintain market awareness of your products and services.
  • Support those who promote and advance the development of usable products and services.

Exhibit Hall Floorplan

Company Name Booth Number
SensoMotoric Instruments, Inc.  4
Loop11  3
Interactive Video Productions, LLC  1
Metrics Marketing Group 15
Tobii Technology Inc.  13
TandemSeven, Inc.  6
Human Factors International, Inc.  11
Ovo Studios, LLC 18
UserZoom, Inc.  20
Bestica, Inc.  17
TANG UX Consulting  16
LC Technologies  2
Kohl's Dept. Stores  5
Foraker Labs  10
Eyetellect  14
Arrington Research, Inc.  9
UserTesting.com 12
State Farm Insurance  8
Ergoneers GmbH 7


2012 Booth Package - $1,950 USD

This package price includes:

  • 8' X 10 ' booth space
  • One skirted table, two wastebaskets and chair
  • Two Vendor Exhibit Hall passes
  • One Standard Booth Header sign
  • Vendor logos on UPA Conference materials
  • Post conference mailing list

Reserve your booth now! Contact us at: 630-980-4997 or office@usabilityprofessionals.org

2012 International Conference hosted at:

M Resort Spa Casino
PH:702.797.1000, RESERVATIONS 1.877.M.RESORT

UPA2012 discounted sleeping room rate: $125/night + applicable fees and taxes.
The UPA room block will fill quickly so reserve your guest room now.

2012 Exhibiting Vendors


Metrics Marketing Group


Interactive Video Productions

Ovo Studios, Inc.



Tobii Technology

Human Factors International

Tang Consulting

SensoMotoric Instruments

TandemSeven (PersonaModeler)


Foraker Labs


Arrington Research


State Farm