An Empirical Investigation of Color Temperature and Gender Effects on Web Aesthetics

Constantinos K. Coursaris, Sarah J. Sweirenga, and Ethan Watrall

Journal of Usability Studies, Volume 3, Issue 3, May 2008, pp. 103-117

Article Contents

About the Authors

Constantinos K. Coursaris, Ph.D.

Constantinos is an Assistant Professor in Telecommunication, Information Studies, and Media, and the Usability and Accessibility Center at Michigan State University. Constantinos has received many accolades in e-Business analysis. He has been consulted on Web-related development, content management, usability, and marketing. Constantinos is currently studying the importance of aesthetics for usability.

Sarah J. Swierenga, Ph.D., C.P.E.

Sarah is the Director of the Usability and Accessibility Center at Michigan State University. She co-authored Constructing Accessible Web Sites, and wrote a chapter for The User-Centered Design Casebook. She is an alternate member of the U.S. Access Board 508/255 refresh committee.

Ethan Watrall