Resources: Usability in the Real World
Tools and Worksheets for Selling Usability
This is a collection of tools, calculators and other worksheets to help sell usability or calculate the ROI value of a project.
You can download a version of the Intranet Cost Calculator to track intranet-related costs and metrics.
- Creative Good's Conversion Rate Calculator
Creative Good offers a conversion rate calculator to determine the rise in revenue resulting from conversion rate fluctuations.
1999 Workshop Summary : Crossing the Chasm – Promoting Usability in the
Software Development Community
Whitney Quesenbery applies product marketing techniques from Geoffrey Moore's book, Crossing the Chasm, to the user-centered design (UCD) process. Her overview identifies obstacles to acceptance as well as barriers usability professionals erect themselves. She offers practical solutions and value propositions to help practitioners promote UCD.
Thee resources were updated by Robert Skrobe in 2009.