Articles by Michelle R. Peterson

Michelle R. Peterson is an online experience project manager at Usability Sciences . She has more than thirteen years of experience conducting both quantitative and qualitative behavioral research. Prior to 2003, she worked as a usability engineer at Microsoft. Michelle received her Ph.D. in cognitive psychology from the University of Florida.

UX Increases Revenue: Two Case Studies

WebIQ helps businesses prioritize web improvement efforts and then measures the impact using the results from online research to build and enhance prototypes that are tested in lab-based studies. [Read More]