Articles by Nicola Marsden

MarsdenNicola-50x50Nicola Marsden is a professor in the IT department of Heilbronn University, teaching social psychology in software engineering and IT management. Her research focuses on motivation, attitudes, and gender in face-to-face situations, computer-mediated communication, and human-computer interaction. She has initiated "Gender-UseIT," an interdisciplinary network to bring people together with the aim of considering gender in UX, usability, and HCI. @Nicola_Marsden

Doing UX: Doing Gender

Unisex restroom sign

Is it important to design differently for men and women? It is part of language and how users may think about their identity. Should you consider gender in UX design? [Read More]