Articles about Surveys

“Do you trust me enough to answer this question?” Trust and Data Quality

Rewards, Effort, Trust in a triangle

A question is part of a social exchange. If users trust your organization and your motives for asking, they will be much more willing to answer. [Read More]

Mobile Data Collection

Mobile app screen

Save time and minimize errors in surveys using a comprehensive mobile-based solution that makes it easier for researchers to collect reliable field data. [Read More]

What Do You Mean? How to Write Good Questions

When designing forms, a background in survey methodology and social research can facilitate a transition into user-centered design. [Read More]

Zooming In and Zooming Out: Real-life Customer Experience Research

Evolving our customer-centric tools forms the basis for mutual understanding and challenges us to find the optimal moments for integration. [Read More]

Using Quick Surveys for Website Task Analysis

End-user task analysis data is critical in designing or redesigning websites. With tight budgets, quick, high-quality online surveys are a good way to gain this data. [Read More]

Power Play (Issue 3.3)

Magazine cover

Games, gamers, emotions and storytelling. (Full text not available) [Read More]