Usuarios como cocreadores: diseño de juegos centrado en el jugador

La incorporación de retroalimentaciones de los jugadores y de información real en el diseño de juegos hace más fácil el diseño en un proceso ágil, y mejora los juegos. Este artículo parte de las tres etapas del diseño de juegos de Ernest Adams (concepto, elaboración y ajustes) y agrega una cuarta etapa de desarrollo ágil para hacerlo más centrado en el usuario y crear una mejor experiencia del jugador.

La versión completa de este artículo está sólo disponible en inglés

Vita, J. (2014). Usuarios como cocreadores: diseño de juegos centrado en el jugador. User Experience Magazine, 14(1).
Retrieved from http://www.uxpamagazine.org/users-as-co-creators/?lang=es

4 Responses

  1. Thanks Jane for this great article on Co creation of game design. These principles outlined can be used not only for game design but other services as well. We are seeing better service creation by business including their customers in the creative process.

    • Jane Vita says:

      Thanks Chris for your comment! That is true, the approach is relevant to other industries as well. Actually this is all part of the big business transformation we are going through. No matter what, customers are always the focus.

  2. Great article! Thoght through, interesting approach and last not least inspiring!! Despite other things, I really like your point about seeing the player experience as a whole experience cycle, to think outside of the game and consider the player in others aspects of the business. I think that is an essential to the design process.

    • Jane Vita says:

      Hi Eva! Thanks for you comment!
      Yes, the whole experience cycle is something really important to consider. It is a pitch that sometimes business professionals doesn’t understand that and don’t invest in other phase of the relationship with their customers, as engaging through their services, giving them power to advocate their brands.