90 Minute Presentation Details

Download: Schedule of Events (PDF) subject to change
By Day - Selected
By Presenter
By Track
View My Agenda

Neuro WebDesign: What Makes Them Click?

Why does someone decide to buy a product online or register at a website? Psychologists have known for years about the nonconscious forces that persuade people to take action. This presentation applies the research on persuasion and decision making to the design of websites.


90 Minute Presentation by Susan Weinschenk (User Experience Institute, LLC)
Category:
Discussion
Track:
General
Time:
10:30am to 12:00pm on Wednesday, June 10, 2009