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How does cultural knowledge impact a personas perception?

Four studies revised with a new focus on culture. The content will be relevant for usability professionals interested in the personas method.

Working with personas might create obstacles concerned with the perception of personas descriptions from cultures distant to the reader of the description. Cultures concerning both geographic and social distances. This paper looks at four studies and the strategies the readers apply in the understanding of the personas descriptions.


Peer Reviewed Paper by Lene Nielsen (Snitker & Co)
Category:
Track:
Advanced Practitioners (AP)
Time:
8:30am to 9:00am on Thursday, May 27, 2010