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Design for social experience on mobile devices – lessons learnt from young migrants in China

Case study for people who are interested in how to design new technologies into emerging markets from a user-centered innovation approach

Our ethnographic studies indicate social practices play a critical role in the life of young migrants in China and mobile phones are extensively used to maintain and enhance their social connections. Based on the results, several design directions for mobile devices are discussed on how to bring greater social experience.

Poster by Xueming Lang (Intel Corporation), Elisa Oreglia (School of Information, UC Berkeley), Suzanne Thomas (Intel Corporation)
  • 10:00am to 10:30am on Wednesday, May 26, 2010
  • 3:10pm to 3:30pm on Wednesday, May 26, 2010
  • 10:00am to 10:30am on Thursday, May 27, 2010
  • 3:10pm to 3:30pm on Thursday, May 27, 2010