Poster Details

By Day - Selected
By Presenter
By Track
View My Agenda

Strategic objectives when budgets are tight

Successfully sell user experience in hard times

The economic crisis has also hit user experience professionals working in large companies. We encourage user experience professionals to take this challenging situation as an opportunity. We propose three different strategic options to get the upper management more sensible to client needs.


Poster by Christoph Kunz (BSGroup Technology Innovation AG), Jakob Marti (UBS AG), Jin Zwicky (Credit Suisse AG)
Category:
Track:
Advanced Practitioners (AP)
Schedule:
  • 10:00am to 10:30am on Wednesday, May 26, 2010
  • 3:10pm to 3:30pm on Wednesday, May 26, 2010
  • 10:00am to 10:30am on Thursday, May 27, 2010
  • 3:10pm to 3:30pm on Thursday, May 27, 2010