Chinese web design patterns: how and why theyre different
This presentation highlights why Chinese websites are different from Western websites. It identifies design patterns, points out the differences and similarities between Chinese and Western websites. It relates these differences to various cultural influences. It also exposes some myths about designing for China. Design guidelines are provided for international companies to better position their products for Chinese audiences.
- 2:40pm to 3:10pm on Thursday, June 23, 2011