Understanding the Diverse Nature of Mobile Platforms and Content Consumption
Contrary to some literature, it is not advantageous to consider mobile devices as homogenous. Usability professionals should begin studying the variability within the mobile world as much as the variability between different platforms. Video consumption data shown here demonstrate how focusing on the differences between smartphone and tablet devices can help usability professionals improve user experiences.
- Thu, Jun 07 -- 10:00am - 11:00am