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Usability Engineers Do Focus Groups Too

Tips and Tricks for Usability Engineers Who Are Asked To Do Focus Groups

Usability engineers are sometimes asked to do focus groups. These can be very different to set up, run, and analyze than usability tests or other user research methods. Some usability engineers with extensive and recent experience with focus groups share their do's and don'ts and answer your burning questions.


Panel by Clifford Anderson (Ally), Chauncey Wilson (Autodesk, Inc. ), Jen McGinn (Oracle), Elisa Miller (GE Healthcare), Tanya Paine (OpenText)
Category:
User Research
Track:
Usability Fundamentals (UF)
Time:
1:30pm to 2:30pm on Thursday, June 07, 2012