Idea Market Details
How does a usability team leader illustrate the impact of their team's efforts?
There are many ways to calculate ROI either for individual studies (or the entire industry) to justify the value of user research but that isn't the issue. Numbers alone are often not convincing. How can you win the hearts and the minds of the development organization and of upper management?
- User Research
- Wed, Jun 06 -- 10:00am - 11:00am